A report prepared by the company "Morgan Stanley" specialized in the field of financial services to the "Apple" get a billion dollars annually from "Google".
Predicted Scott Devitt, a financial analyst in the financial services company to "Google" pay its counterpart "Apple" this amount in order to keep search engine "Google" is the default on operating devices running smart phone "iOS".
Speaking Analysts previously for "Apple" on 75% of all U.S. dollars you get "Google" of revenue advertising devices "iOS", and comment on it said Devitt in his report that Apple gets a fee for each device from Google instead of 75 % for every dollar you get Google.
The report added that although considered a large sum of one billion dollars, but a small number for Google, considering that remain the default search engine on the devices "iOS" Add to Android devices makes them get 95% of the value of the search market for mobile phones.
It is noteworthy that a previous study had shown that the share of search engine "Google" on the level of smart mobile devices accounted for 89.83% of searches across smart phones and tablets in the last month, with the following Yahoo II 6.27%, compared with 2.2% for the search engine "ping" and the percentage of 0.57% of the Chinese search engine.
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